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Telecommunications Survey

2012

In October 2012, RDA-NR analysed and published the results of a survey undertaken by the Northern Rivers Social Development Council (NRSDC) of householders and business customers, following the decision by Telstra to close their call centre at Goonellabah, with the resulting loss of more than 100 local jobs.

Summary results

  • 535 people responded to the survey;
  • 59% personal/home telecommunications users and 41% businesses or organisations. Both groups reported high levels of usage of a range of Telstra products (landline, mobile and broadband) with personal/home users reporting a higher usage of services offered by other providers (16%).
  • Almost 60% of respondents reported annual Telstra account costs of between $1,000 and $5,000. Approximately 9% of business users reported paying annual telecommunication costs of over $20,000 with 2% paying over $100,000 per year.
  • A majority of respondents (54%) indicated they would investigate using other service providers as a result of Telstra’s decision to close the Goonellabah Call Centre and a further 21% indicated that Telstra’s decision had caused them to end their customer relationship with the company.
  • 37% of respondents indicated they would like to change providers but believed there were no viable alternative than can give the same level of service/coverage in the region. A further 27% reported being locked into Telstra contracts.

The survey was undertaken by NRSDC and the report was authored by RDA-NR.

Download a copy of the full report: [wpfilebase tag=file id=85 tpl=simple /]

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